- Website updating/refreshing. With my skills in HTML and CSS, I can redo, touch up, enhance your current website to meet the needs of your company or group.
- Website execution and design. As an anthropologist, I conduct cultural studies to ensure well blended color schemes, web layouts, and functionality for each client- with user experience as a top priority!
- Teaching you how to use your WordPress Content Management System (CMS).
- Using proper Search Engine Optimization (SEO) and online marketing techniques, including managing social media to enhance off-site SEO and enhance interest in your project.
- Content Marketing. Writing/editing relevant, keyword-rich blogs aimed at target audiences and portrayed efficiently through social media. I have experience creating editorial schedules as well as campaigning and market research to discover and define target audiences.
Front End Development, Social Media Consulting, SEO, Content Generation and Optimization, Small Business Consulting, Web Design, Website Maintenance.
Tricks in the bag:
*Not in chronological or alphabetical order
- WordPress
- WordPress Security
- WooThemes: Canvas, WooCommerce
- SEO Best Practices
- SEO Yoast
- HTML/CSS
- Adobe Photoshop, Illustrator, InDesign
- Gravity Forms (setup and design)
- Server-side Tricks (emails, migrating sites, FTP, WordPress installation)
- Editing and Publishing eBooks (Calibre)
- Google Drive
- MailChimp (email newsletter content creation, testing, sending)
- Basecamp, BugHerd platforms
- Facebook, Twitter, LinkedIn, Google +, Pinterest for Business
- OSX, Windows, iPad and iPhone testing and QA
- Google Analytics
- Google Webmaster Tools